How we handle your data.
Privacy Policy Effective May 13, 2026 Last updated October 20, 2026
This Privacy Policy explains how ClipScore, Inc. (“ClipScore,” “we,” “us,” or “our”) collects, uses, discloses, stores, and protects personal information when you use our website, applications, APIs, and related services. It explains our practices and your choices; it does not replace any consent required for a specific optional use.
Who We Are
Controller: ClipScore, Inc. (a Delaware corporation)
Registered Address: Available on request via team@clipscore.ai
Privacy / Support Contact: team@clipscore.ai
Scope
This Privacy Policy applies to personal information we collect:
- through our website and product
- when you create an account
- when you upload videos or other content
- when you connect an Instagram account, where the integration is available
- when you use Chat, Studio, creator Blueprints, content plans, or Scripts
- when we obtain public creator or video reference information from third-party sources
- when you contact us
- when you purchase a subscription or otherwise interact with us
This Privacy Policy does not apply to third-party websites, apps, or services that we do not control, even if they link to or integrate with our Services.
Information We Collect
We collect the following categories of information, depending on how you use ClipScore.
A. Account and Profile Information
- Name
- Email address
- ClipScore authentication information (not your Instagram password)
- If you choose Continue with Google: the name, email address, profile picture, and Google account ID that Google shares for sign-in
- Account ID
- Subscription status and plan type
- Organization or team information, if applicable
B. Uploaded Content and Analysis Inputs
- Video files you upload
- Captions, titles, hooks, calls to action, or other text you submit
- Transcripts generated from uploaded audio
- Recordings you make with voice input, sent for transcription and not stored by ClipScore
- Extracted frames, timestamps, and scene features derived from your uploads
- Platform and campaign inputs you provide, such as target platform, niche, audience, and goal
- Chat conversations, content plans, preferences, creator context, and saved product outputs
C. Analysis Outputs
- Generated Chat answers, ideas, plans, Scripts, production guidance, and creator Blueprints
- Content-pattern summaries, selected reference examples, and account-relative insights
- Video scores and sub-scores where a video-analysis feature provides them
- Recommendations, flags, and suggested fixes
- Model confidence and model version
- Analysis history and result logs
D. Connected Account and Social Analytics Data
- Account or channel ID and username
- Public profile information and professional account status
- Media or post IDs and post timestamps
- Follower count
- Available post-performance metrics, such as views, reach, likes, comments, shares, saves, and watch time, depending on permissions and API availability
- Authorization tokens and their expiry, connection status, and account identifiers
We request only the account and insights access needed for the features you enable. The current Instagram authorization requests basic account access and insights; it does not request access to direct messages, your saved collection, or publishing. A saved-count metric is not access to your saved videos.
E. Payment and Billing Information
- Billing name and address
- Subscription and transaction records
- Payment status and limited payment metadata
We do not store full payment card numbers ourselves.
F. Device, Log, and Usage Information
- IP address, browser type, operating system, device identifiers
- Pages viewed, clicks, feature usage, session activity
- Crash logs, diagnostics, and performance data
- Approximate location derived from IP address
G. Communications
- Support messages and emails
- Survey responses and feedback
- Messages you send to product Chat or support
H. Inferences and Derived Data
- Likely content strengths and weaknesses
- Likely performance classifications
- Account baseline comparisons
- Product usage patterns
- Service quality and fraud signals
How We Use Personal Information
- Provide, operate, maintain, and improve the Services
- Create and manage user accounts
- Process videos and creator context to provide AI-assisted analysis, Chat, plans, Scripts, and production guidance
- Compare available observed post performance with relevant account baselines and earlier recommendations
- Create account-relative benchmarks and normalized performance labels
- Personalize results and product experience
- Process payments and manage subscriptions
- Provide customer support
- Monitor reliability, debug issues, and secure the Services
- Detect, investigate, and prevent fraud, abuse, and unlawful activity
- Comply with legal obligations and enforce our terms
- Conduct internal analytics, quality assurance, and product development, subject to the connected-platform and AI-use limits below
How We Use AI and Model Improvement Data
ClipScore uses AI tools to analyze content and generate answers, plans, Scripts, and other outputs. Personalization can use your saved context and retrieve relevant evidence; this does not mean that we train a new model on your account.
Service Use
We use your content, product conversations, creator context, and permitted account data to provide the services you request. Connected customer data is processed for that customer's permitted service purpose, separately from other customers' data.
Internal Improvement
We do not use customer Meta Platform Data for general model training, fine-tuning, a shared reference corpus, or another customer's service. These limits also cover derived, aggregated, and de-identified Meta Platform Data; ordinary consent or de-identification is not a workaround for Meta's restrictions. Any separate training use of other customer content would require a specific notice, appropriate rights and lawful basis, and applicable consent before that use. Routine use of ClipScore does not grant blanket permission to train models on your content.
Third-Party AI Providers
Requested AI features send relevant inputs to the providers listed below. Meta Platform Data may only be sent to service providers under written restrictions that limit processing to our directions for the applicable customer's permitted service purpose, with no independent use. The data and processing settings must meet these requirements before such a provider receives Meta Platform Data.
Legal Bases for Processing
If you are in the EEA, UK, or another jurisdiction that requires a legal basis, we rely on one or more of the following:
- Performance of a contract
- Legitimate interests
- Consent
- Compliance with legal obligations
Our legitimate interests may include operating the business, improving the Services, securing the platform, preventing abuse, and developing features in a privacy-respectful way.
When We Share Personal Information
We do not sell personal information. We do not share for behavioral advertising.
We may disclose personal information to:
A. Service Providers (Sub-processors)
Providers used by relevant features are listed below. The data sent depends on the feature you use; not every provider receives every category. Meta Platform Data is subject to the additional sharing restrictions in section 13.
B. Social Platform Integrations
If you connect a third-party social platform, we may exchange data with that platform as required to provide the integration features you request.
C. Professional Advisors
Lawyers, auditors, accountants, insurers, and similar advisors.
D. Corporate Transactions
Where lawful in a merger, acquisition, financing, reorganization, bankruptcy, or sale of assets. This does not authorize transfers or new uses of Meta Platform Data contrary to Meta's terms.
E. Legal and Safety Disclosures
Where legally required or otherwise lawful to protect rights, safety, and security. Meta Platform Data is disclosed only within Meta's permitted sharing rules, including applicable legally required disclosures.
F. With Your Direction
If you ask us to share information or authorize a disclosure, subject to law, third-party rights, and Meta's permitted sharing rules. Your direction does not override those rules.
International Data Transfers
We may process and store personal information in countries other than your own. If you are located in a jurisdiction with transfer restrictions, we will use appropriate safeguards where required by law.
Data Retention
We keep personal information only for as long as reasonably necessary for the purposes described in this Privacy Policy.
We delete Meta Platform Data as soon as reasonably possible when it is no longer necessary for its permitted purpose, when a verified user or customer requests deletion, when Meta requires deletion, or when the relevant customer no longer has an account or receives that service, unless specific retention is legally required. Legal retention is limited to the required data and purpose. Derived data is not exempt merely because identifiers were removed.
Security
We use reasonable administrative, technical, and physical safeguards designed to protect personal information from unauthorized access, loss, misuse, alteration, and disclosure. These may include access controls, encryption in transit, encryption at rest where appropriate, audit logs, least-privilege access, monitoring, and vendor due diligence.
No system is completely secure, and we cannot guarantee absolute security.
Report a suspected vulnerability or data-security issue to team@clipscore.ai.
Your Choices and Rights
Depending on your location, you may have the right to:
- Access personal information
- Correct inaccurate information
- Delete personal information
- Obtain a copy of certain information
- Object to or restrict certain processing
- Withdraw consent where processing is based on consent
- Opt out of certain uses
- Appeal a privacy rights decision where required by law
To exercise privacy rights, contact team@clipscore.ai. We may need to verify your identity before acting on your request.
Account and connected-platform deletion instructions are available at clipscore.ai/data-deletion. You can request deletion of Meta data without closing your whole ClipScore account or buying a paid plan. We do not ask for your Instagram password or access token to verify a request.
California Privacy Notice
If you are a California resident, you may have rights including the right to know, access, delete, correct, and limit certain uses of personal information, subject to exceptions under applicable law.
We do not:
- Sell personal information
- Share personal information for cross-context behavioral advertising
- Knowingly process sensitive personal information for purposes that would require a special right to limit use, except as permitted by law
California residents may submit requests by contacting team@clipscore.ai.
Instagram and Meta Platform Data
An optional Instagram connection uses Meta’s official authorization flow, where available and approved. You choose whether to connect; access is limited by the permissions you grant and API availability. Our service is independent of Meta.
- You authorize us to access the data made available through that platform’s APIs and the permissions you grant
- Your use of those platforms remains subject to their own terms and privacy policies
- We may store identifiers and analytics data needed to maintain the connection and provide the features you request
- You may disconnect the integration through your account settings or by contacting us
- We do not request your Instagram password, direct messages, saved collection, or publishing permission in the current connection
- When acting as a Tech Provider, we use Meta Platform Data solely on behalf of and at the direction of the applicable customer for that customer’s permitted service purpose
- We keep each customer’s data separate and do not turn connected customer data into shared examples, another customer’s memory, or general training data
- We do not sell or license Meta Platform Data or use it for surveillance, prohibited discrimination, sensitive eligibility decisions, or re-identification
- Sharing is limited to the applicable customer, properly restricted service providers for the same purpose, a customer-directed service provider where permitted, or legally required disclosures
These restrictions include tokens, account and media information, insights, and derived, aggregated, or de-identified Meta Platform Data. Public visibility or de-identification does not itself establish permission to collect, retain, or reuse Instagram information. Public reference sources require their own lawful, permitted basis; they are not automatically admitted from a customer connection.
Disconnecting the Instagram connection in the Instagram section of Settings deletes that connection’s stored access token and the numbers the connection read, at once. Instagram does not let apps remove themselves; removing ClipScore-IG (ClipScore’s name on Instagram) under Apps and websites in your Instagram settings ends the authorization on Instagram’s side. Other previously stored information, such as numbers an older Studio connection stored, is deleted on request: use our deletion instructions or contact team@clipscore.ai. Meta’s required deletion and purpose limits apply even without a separate request.
Children’s Privacy
ClipScore is not directed to children under 18, and we do not knowingly collect personal information from anyone under 18. If you believe a minor has provided personal information to us, contact team@clipscore.ai and we will take reasonable steps to delete it.
Automated Processing
ClipScore uses automated analysis to generate scores, recommendations, benchmarks, and related outputs. These outputs are intended to support creative and marketing decisions. They are not guarantees of commercial performance, legal compliance, or business outcomes.
Where required by law, users may request information about significant automated processing and may ask for human review where applicable.
Changes to This Privacy Policy
We may update this Privacy Policy from time to time. If we make material changes, we will post the updated version and update the “Last Updated” date. Where required by law, we will provide additional notice or obtain consent.
Contact Us
For privacy questions, requests, or complaints, contact: